Personal Development Copywriter
I help self-help experts (just like you) grow their business authentically while saving you time, stress, and money!
But first…
are we a good fit?
Life Coaches
You help others achieve their goals and win at life!
Wellness Brands
You provide products or services that help your clients’ overall health and well-being!
Self-Help Authors
You give readers advice and tools to improve their lives!
So if you’re here, you’ve done the work!
You designed your course, planned speaking events, created your product, or wrote a book to help people change their lives!
Congratulations! 🤩🎉
Now, let me help you change yours!
If you offer products or services to help people improve their health, relationships, career, or mindset - I’m your copywriter!
Especially since I’ve been consuming personal development and self-improvement content for over 10 years now, so I’ve been in your clients’ and customers’ shoes.
I know what they’re thinking, and what gets them to commit!
Let’s turn your followers into clients and unsure, soft leads into paying customers!
Want to know a secret?
Research-driven strategy combined with the art of storytelling will not only funnel you to your ideal customers, but it will also:
attract more leads
convert more sales
enhance your authenticity
connect deeply with your audience
That’s where I come in!
I’m trained and well-versed in SEO optimized copywriting with the skill to make it sound just like you! Even your friends will think you wrote it yourself!
After all, what’s a brand without it’s unique voice?
So, do you…
want to turn your followers into clients
be the go-to person in your niche
and hit your biggest growth goal yet?
Hey you, I’m Emily Stewart.
I’m a freelance personal development copywriter and avid self-help content consumer. I’m passionate about helping people grow and realize their full potential!
Let’s work together to authentically grow your business by attracting your ideal clients, so you have more time and energy for yourself!
This is a small business, so everything we do I’ll be right there with you (<1 business day response time!) unlike big corporations or copywriting groups where endless dial tones and inbox graveyards are the norm.
But, you’re worried I don’t have the experience they do, right?
Did I mention I do test projects? I’m picky about who I work with, and I’m sure you are too.
Hit your business’s personal growth goals… with one click!
You feel that ball of anxiety tightening around your stomach, twisting and turning relentlessly.
You’re starting to wonder if you’re even going in the right direction, let alone moving forward in your business goals…
Thoughts like:
“I need to get more clients my self-development business before the next billing quarter ends…”
“What if they don’t understand how my ‘mind map your life’ course can help them, so they don’t sign up for it?”
“What can I say to get them to try my revamped self-care, productivity planner when there are so many others on the market…”
So, here’s your gentle reminder:
You’re not alone.
Those are such valid concerns! But… you won’t have to worry about those anymore.
With me as your copywriter you’ll have:
Someone with you every step: so you’re never lost in a sea of marketing strategies and have more time to focus on your brand.
Exceptional writing: to build that bridge between you and your customers enhancing your one-on-one relationship. (My writing-focused BA in English comes in clutch here! 😉)
Detail-oriented copy: eye-catching headlines, high-quality sources, a strong Call to Action, and more so you rank high in Google and in your customers’ hearts!
Quality editing: no worries about typos or mixed messages after you hit “publish,” - I got you!
Empathetic person: to cultivate the authenticity of your brand because I know what your customers are struggling with and looking for!
Punctual professional: your copy delivered on time like clockwork because who has the bandwidth to stress over missed deadlines?
Ready to relieve your anxiety while crushing your business goals?
How the magic happens:
Step 1: Discovery Call 📞
We’ll have a quick 15-minute call where we get to know each other and discuss your business needs and goals. Then 2-3 business days later, you’ll receive your tailored proposal. We’ll have a prompt follow-up call to discuss any remaining details.
Step 2: Almost there! 📝
Once we’re both on the same page, we’ll sign a contract and you’ll take care of the invoice. I’ll get started on that test project to get the ball rolling.
Step 3: Creating the Magic🪄
Within a week of the paid invoice, I’ll send you a Google Doc link with your first draft. We’ll do two rounds of complementary edits, so we’ll make sure you’re happy with the final result!
Step 4: Poof! 🎉
Did you hear that? Your publish-ready copy is here!
Step 5: Round 2? 🔁
Well, that was easy! Would you like to streamline your marketing and free up more time and energy for yourself? Let’s talk about retainers!
Let’s make your vision real…
Landing pages
Do you have a course, service or product designed to help people?
Well then, let’s get you set-up, so you can start reaching your ideal customers!
Soon your sales will be sky-rocketing because your clients will take one scroll of your page and be dying to sign up!
Starting at $500 for 1000 words
Blogs
Because who doesn’t love a little deep dive reading blogs? They create connection and clarify your why!
Blogs answer questions like: “I wonder what all it does? Why did they think to create it? How does it compare to their competitor’s? Is it the best?” and more!
Let’s strengthen that authentic connection between you and your customers!
Minimum of two blogs at $500 or four blogs for $800
Website Copy
Have you ever wanted to buy something, but the company had a clunky website that was hard to understand and navigate? Did you buy the product or service?
Websites build trust between you and your audience!
Let’s make it sound like you, so you can attract your dream clients and customers!
Starting at $400 for 800+ words
Email Sequences
Your customers get so many emails every day. Let’s make yours the ones they open and remember!
We’ll infuse your sequence with your personality and authentic style, so your customers feel like they’re chatting with their friend.
Your audience will grow naturally - and your sales too!
Starting at $100 per email
Sales Pages
Add value to your customers’ lives by highlighting how your products or services are the ideal solution to solve their problems!
Convert more leads through engaging, benefit-packed copy, so you’ll gain rinse-and-repeat customers instead of one-offs!
Sales pages are customized based on customer awareness of your product or service.
Starting at $400 for 1000 words
The Relationship Builders:
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Securely Attached Clientele
For the I-know-what-I-need, established business owner…
Let’s reinforce your why with a combo of:
- valuable SEO blogs &
- CTA email sequence
Attract more ideal customers while keeping your repeat customers engaged!
What’s Included:
4 SEO-Optimized Blogs
3 Engaging Email Sequence
$1100 (That’s a $200 savings!)
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Email A Day Keeps the Anxious at Bay
So, they bought your product or service…now what?
How do you keep customers engaged?
How do you let them know your new product availability or enhanced service features?
What makes your customers choose you again?
By staying present with relationship building emails that sound like you!
Personality-packed emails are your golden ticket to your customers’ hearts.
What’s Included:
28-31 Value-Packed Emails
$2800 (That’s a $400 savings!)
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Avoidant No More
How do you reach the outliers? The more-than-20-questions potential customers who could become ideal customers?
Build your relationship with them through:
- an introductory, personal welcome email sequence
- clarifying + captivating landing page, lead magnet, and opt-in
Because who wants to buy something from someone you don’t know or trust?
What’s Included:
5 Email Welcome Sequence
1 Landing Page
Lead Magnet & Opt-In
Starting Investment: $1000
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Disorganized? Not for Long...
Just getting started, but you don’t know where to start?
Or maybe you’re struggling to attract your ideal customers…
Let’s get you set-up and make your customers feel at home on your website!
You’ll build trust with your targeted audience through crystal clear website copy!
And bonus— you’ll grow your organic traffic with SEO copy. Google will love you. 💖
What’s Included:
4 SEO Website Copy
(Home, About, Service, Contact, and 404 Error Page)
Starting Investment: $1500
My Portfolio
- Lavendaire
How to Create Your Dream Life
“It Feels Like No One Else Gets It…
But Aileen Xu does. She understands the struggle of self-growth, and that when you’re working on yourself and towards your ideal life - it’s easy to fall off track. But, what matters most is what you do next…
Aileen teaches us in three easy steps.
Reflect. Reset. Realign.”
Want Out of Dating Hell? Read Matthew Hussey’s Love Life
- Matthew Hussey
“If you’re reading this, you’ve probably recently been on a date. Maybe even a few dates with a person you really like. Or perhaps, you’re still swiping through profiles on various dating apps.
It’s easy to start feeling down on ourselves when we’ve swiped through a hundred—if not hundreds—of profiles trying to find our person just to be discouraged once again after another failed date. We’ve all been there… It’s not the best feeling in the world, but shouldn’t it be?”
Promotional 5 Email Sequence for It’s Not You
- Dr. Ramani Durvasula
“How the Hell Could I Have Let this Happen?
You’ve just left your narcissist and of course – they’re not happy about it. They throw every guilt-ridden “reason” at you trying to get something to stick long enough to get you to stay.
What if they’re right? What if I’m wrong?
Is it me?
No, It’s Not You.
It’s never been you.”
Get In Touch
Thank you for visiting!
Talk to you soon!
FAQs
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This type of copywriter specializes in writing promotional content or marketing for services or products related to life coaching, self-improvement, and personal growth.
The best self-help copywriters focus on your audience’s personal struggles then write persuasive copy tailored to their needs and desires helping them decide to buy a product or service to achieve their goals.
Also known as a personal development freelance writer.
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Creative, empathetic people who want to live their lives to the fullest! People who create self-development seminars, write self-help books, plan personal growth coaching sessions, and build a personal development business or self-development products to create a positive impact in our world!
Clients who could benefit from my services range from wellness brands, life coaches, self-help authors, self-development mentors, etc.
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Can you imagine a robot replacing you at your job? Would it be able to outperform you with your level of expertise?
No, it wouldn’t. AI is a great tool, but it’s nowhere near being able to replace human intuition and creativity.
The real magic comes from me creating captivating copy, so you connect deeply with your audience.
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Monday through Friday 9 am to 5 pm CST
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Test projects vary per client due to their various needs. After the 15 minute discovery call, I’ll offer a tailored test project depending upon your needs or desires.
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You will receive your first draft within one week to the day you submit your payment.
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It’s okay! It’s just the first draft. We’ll go through two complementary rounds of edits together, so we’ll make sure you loveee it just like your customers will!
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When you pay upfront, it gives my creativity a boost! It helps me focus on crafting the perfect words for your copy. For ongoing projects, we can settle up at the end of each month.
No worries though! We can discuss payment options that work for both of us on our discovery call!
All payments go through Hello Bonsai, and they accept most forms of payment. If you have any trouble, please reach out so I can fix the situation.